2009年5月28日星期四

001.-The story of FedEx 聯邦快遞的管理真經



My reading extract
The business of FedEx started at 18 June 1971. Its outstanding selling point is "next day delivery" and "Door to Door" service. The FedEx promoted lots of innovative ideas:
-the client participation by providing PC for parcel tracking.(now clients can browse the fedex website"
-Let the big customers printing pack's labels.
-FedEx purchased the transportation company, etc tiger company. This can immediately confirm her for air right through other countries.
-Kinko printing company.This can immediately escalated the clients numbers. Before the popularity of copy machine and fax machines. Kinko is professional in the parcel and office documentation !
-FedEx has a powerful IT team, called Sun PS. He are focusing on the combining and upgrading the IT systems etc LHD, GRPS..

During the 20 century, the logistics trend concept evolved. FedEx back up by her giant storage and hub services ability. She assists B2B clients to minimise the warehouse cost and offers speedy and desirable route to deliver their items, etc electronic parts, doc, medicine... The first model of internet trading !

Vision of FedEx
-The Culture of FedEx said PSP ! (People -> Service - > Profit).
-The FedEx's excellent model is : Hub and Spoke Model.

Threat of FedEx
-the oil price,
-staff enormous pension expense
-competition from UPS, DHL , government's postal service.

Bibliography
"The Story of federl Express" ,Author: 謝常實, Mr Tse C S, ISBN 986.7262.40.9. Book source: borrowed from HKPL sn 3 8888 15614341 8,

2009年5月23日星期六

Carlsberg's rescue team.

It is a contradictory thinking of realty. Being a victim in an isolated island with brothers only. My feeling is just like as the survivors of economic financial crisis in 2008. Everyone would definitely be desperate and treasure their past life, their money, their lovers, their proud of. Everyone wanted to escape. But nobody will think of adding value to this situation. Carlsberg, it adv agent, can create a worry free situation. What is funny about having a tennis court, drinking cold beer, a bar table, surf boat too ! An upset environment becomes a vacation at a resort ? Marvelous.

http://www.youtube.com/watch?v=ehyoKTX